Irvine, CA (November 4, 2009) - ASICS® America Corporation is proud to announce that the GEL-Kayano® 15 received the International "Shoe of the Year" award from Runner’s World magazine during a special ceremony at the magazine’s 2009 International Shoe Summit. This is the second consecutive year that the GEL-Kayano series has been awarded the top honor, and the fourth time in five years that ASICS has won the International Editor’s Choice award since the award’s inception.

Along with this distinguished honor, ASICS also received two additional awards from Runner’s World, which will be featured in the Winter Shoe Guide (December 2009 issue) on newsstands in the U.S. this week.  The ASICS GT-2150™ accepted the acclaimed "Editor’s Choice" award and the GEL-1150™ took the "Best Buy" award.  These two styles were compared against 15 distinguished pairs of shoes from other leading brands that were tested and reviewed by Runner’s World.

"It is always an honor to be recognized internationally by Runner’s World the leading authority when it comes to critiquing our product, and we are humbled that they have selected ASICS again," exclaims Jim Monahan, ASICS VP of Footwear.

Runner’s World magazine, the worldwide authority on running information, awards one distinguished shoe style each year the prestigious International Editor’s Choice or "Shoe of the Year" award.  The publication noted that the GEL-Kayano® 15 won top honors from global wear testers.  The shoe was selected by a panel of International Runner’s World editors from the 15 countries in which the magazine is published (Australia/New Zealand, Brazil, Columbia, France, Germany, Italy, Mexico, The Netherlands/Belgium, Poland, South Africa, Spain, Sweden, the United Kingdom and the United States).

ASICS GEL-Kayano® 15 will be updated in January 2010 with the GEL-Kayano® 16 retailing for $140.00.  The GT-2150™ is available now at specialty running retailers for $100.00 and the GEL-1150 is also at specialty running shops for $85.00.  Both the GT-2150™ and GEL-1150™ will be widely available on January 1, 2010.

Update (12/27/2009): Available date for the GT-2150™ and GEL-1150™ corrected.



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New styles for Spring 2010

Published 11/2/2009 by ASICS

Is it time to replace your favorite running shoes?  Spring 2010 styles are in running specialty stores already, with mass distribution planned for January 1st.  Here is the rundown on some of the most sought after styles.

GEL-Kayano® 16

Cutting-edge technology and high-end components combine as this venerated trainer returns in a bold new edition. Features ASICS new Guidance Line™ for optimal gait, DuoMax® Support System, a re-designed asymmetrical lacing system, and the shock-attenuating Discrete Heel Unit.
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GT-2150™

The world's most popular running shoe just keeps getting better. Performance features for 2010 include DuoMax® Support System to enhance stability, Solyte® midsole material, ComforDry™ Sockliner, Space Trusstic System®, and Impact Guidance System (I.G.S.®) for gait enhancement.
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GEL-1150™

With exceptional fit and comfort that appeals to all types of runners, this popular trainer features a DuraSponge® outsole, lightweight SpEVA® midsole material, the weight-reducing Trusstic System®, and rearfoot and forefoot GEL® Cushioning System.
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GEL-DS Trainer® 15

A mainstay in the ASICS performance line features tooling and upper specs that reprise the fit and comfort of the legendary GEL-DS Trainer® 6. Updated with new features like the vaunted Impact Guidance System (I.G.S.®), Space Trusstic System®, Propulsion Trusstic®, and asymmetrical lacing.
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