The countdown is on, just 9 days left until the 2014 TCS New York City Marathon & our ASICS Blogger Challenge team is preparing to pace their race!

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Marathoners are a different breed. From having a “spot” for medals, to scheduling vacations around races, to an Instagram feed filled with race selfies, we want to share with YOU who marathoners are and what’s it’s like to be in our shoes with the following infographic.

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ASICS elite runner Ryan Hall knows that though training for a marathon - like the TCS New York City Marathon - is a huge commitment (and accomplishment!), crossing the finish line isn’t a singular moment. It’s a moment made up of tiny victories. 

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Whether you’re counting down the training miles to the 2014 TCS New York City Marathon or your first 5k, you’re invited to join us on Twitter for a live discussion around training, running in and recovering from a race.

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ASICS America is excited to introduce the team of fitness bloggers who will be running on behalf of Team ASICS at this year’s TCS New York City Marathon.

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ASICS America commends Gwen Jorgensen on her ITU World Triathlon Grand Final Edmonton championship win.

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Road to Rio Heats Up for Track and Field Leader, ASICS America with Addition of a Top American Hurdler.

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True Sport Performance Brand Unleashes Ballpersons Across New York City to Surprise Fans, and Celebrate the Grand Slam.

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With the 2014 ASICS World Series of Beach Volleyball coming up this July 22nd - 27th, ASICS elite Volleball player Kerri Walsh-Jennings is ramping up her training. In this Volleyball training video series,  we're giving you an inside look at exercises that are tailor-made to enhance your performance on sand and the court.

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Sharon Day, Kara Patterson and Amanda Smock Place 1st, with Additional Strong Performances from Team ASICS.

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ASICS America, the True Sport Performance Brand, has been named the Official Apparel Partner of the 2014 ITU World Triathlon Chicago, scheduled for June 27-29, and the 2015 ITU World Triathlon Chicago Grand Final.

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The World's Most Elite Trail Runners Undertake the First-Ever Attempt to Circumnavigate Europe's Highest Peak in an Unprecedented and Epic Race Against Nature

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ASICS Mammoth Track Club athletes Gabe Proctor and Lauren Kleppin had a strong showing at Sunday’s ASICS LA Marathon as the first Americans to cross the finish line.

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This year we’ve invited a group of running bloggers to participate in the 2014 ASICS LA Marathon Blogger Challenge: complete a training program with Coach Andrew Kastor and run in the LA Marathon on March 9th, 2014. We love connecting with people who share our passion for running and this group has it in spades.

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This year, ASICS America builds onto its core running values and rich history by joining forces with the Mammoth Track Club, one of the country’s most respected running clubs.

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Sometimes, that oh-so-annoying thing known as "real life" gets in the way of our marathon training. For Mark Newman -- one of the runners taking part in our 2014 ASICS LA Marathon Blogger Challenge -- his workout was interrupted by a massive amount of snow that caused his roof to sag. So in the ASICS spirit of continuous improvement, Mark took a detour from his fitness to make sure his homestead is now stronger than ever.

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The ASICS LA Marathon is a biggie, and LAM Blogger Challenge participant Running Rachel is really excited and training hard for the race -- but what about the rest of 2014? She details all the more low-key, themed, "fun" races that she's going to attempt after finishing the big one coming up on March 9th.

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LAM Blogger Challenge participant Anne of the "Fannetastic Food" blog documents her recent marathon training "peak" of a 20-mile training run. After that, it's all shorter runs as she heads to the 2014 ASICS LA Marathon; but in this entry, she captures some amazing Washington DC scenery, and showcases her friends that tagged along as she accomplished this pinnacle in her run training.

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Happy Valentine's Day

by Mark Newman

2014 ASICS LAM Blogger Challenge participant Mark Newman shares a very personal Valentine's Day post about self-improvment through marathon running. Not just his physical health, but finding the confidence to discover the love of his life, and making him feel like he can accomplish anything. Valentine's Day, and the love and support of his wife, have now become cornerstones for his marathon training, and for his overall happiness and contentment with life.

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If you're a hardcore marathoner, run for exercise, or are just serious about fitness, then it should be a no-brainer that nutrition is of the utmost important in your training plan and lifestyle. Anne from the Fannetastic Food Blog shares some delicous and nutritious marathon training recipes that keep her energy levels high and her taste buds happy! 

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Monica, from www.RunEatRepeat.com is one of our 2014 ASICS LA Marathon Blogger Challenge participants, and in this post, she shares her first experience with elite running coach Andrew Kastor, and describes the marathon training plan he prescribed for her. Plus, she's got lots of food advice for healthy living, and specifically for carb-loading before the big race!

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Triathlete and 2014 ASICS LA Marathon Blogger Challenge participant Ryan Falkenrath of "I Tri Because I Can" shares some info and insight about common marathon training/running injuries, as well as treatmeants and recovery habits.

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ASICS LA Marathon Blogger Team member Mark Newman discusses the importance of the mental game to runners and those in the midst of marathon training; plus, he shares expert mental training tips given to him by elite marathon coach, and director of the ASICS Mammoth Track Club: Andrew Kastor.

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Keep Calm. You Only…

by Shut Up + Run

Here is a sweet story of irony for you (I think this may qualify as situational irony, but I am not sure. I’m no English major): For two months I have been running on ice and snow, about 40-50 miles per week. For two months I have not fallen. I have not hardly even slipped. Yay for me.

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On Saturday, my first task of business was a 16 mile LA marathon training run! I’m just under a month out from the race now and feeling pretty good. I can’t believe it’s so soon! It will be nice that hopefully when the race is over, the weather will be getting nicer so I can enjoy going for long hikes and bike rides with Matt on weekends and not worrying about getting in super long runs.

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I am a SweatPink Ambassador through FitApproach. As a member of the #sweatpink community, I am joining the Lorna Jane Move Nourish Believe Challenge for three-weeks of moving, nourishing, and believing in yourself! What an amazing concept and challenge I can totally get behind! I love this community!

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We have rain in northern California! Which makes the people of California happy because of the crazy drought conditions. However, for this mama to three boys… the rain makes life a bit more crazy. Three caged little boys in a house all day… or outdoors cold, wet, muddy (their happy place). Plus I wear glasses 95% of the time… the rain means I need to pop in the contacts. Rain. Rain. Rain.

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Good morning! I’m feeling good this morning – it’s Friday, it’s not –10 degrees (mid 30’s = heat wave), and I dragged myself out of bed this morning for a run and was rewarded with this view. As always, SO worth it, both for the view and of course for how great getting in a morning run makes me feel for the rest of the day.

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Fitting it ALL In

by Running Rachel

The past few days have been wicked busy. Between social activities, fitting in fitness, homeschool lessons and more… we are often left with more things to do than time in the day. With less than 5 weeks away from the LA Marathon, getting the miles in and fitting in the training is key for me. Yet, learning and applying the what you can when you can mentality is also a priority.

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